Hyeran Sim Leader of Ustorybook / Project creator / booklover

About me

With over 16 years of experience in fashion design, product development, and global sourcing, I work at the intersection of creativity, product development, and manufacturing.

I collaborate with U.S. brands and international manufacturing partners, supporting the development of fashion accessories, trims, packaging, and trend-driven products—from initial ideas and material exploration to production-ready solutions.

Alongside my work in fashion, I am expanding my creative practice into books and storytelling. I support Korean authors and publishers entering the U.S. market through Amazon, helping with publishing strategy, listings, and content optimization.

Across fashion, books, and creative projects, my work is connected by one idea: turning ideas into something tangible—something that can be made, shared, and experienced.